An Open Letter to PR folks for a better Brand-PR-Media Ecosystem

public-relations
Disclaimer: This post is based on my experience with corporate communications team of organizations and PR and social media agencies in the technology as well as, to use the broad term, lifestyle space. Different industry sectors might have different stories to tell, and individual mileage may vary. Also, I attempt a collective media representation for bloggers, online editors, print journalists, columnists, television panellists, et al.

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BBC’s gaffe

The Women’s World Cup Team Guide on BBC SPORT indicates this fact about Pakistan’s World Cup history. Pakistan have never played in the World Cup before. Any victory would send them home happy. However, the official site of the ICC Women’s World Cup 2009 here clearly mentions that Pakistan has participated in the World Cup … Read moreBBC’s gaffe